Online Marketing Basics For Small Business

These days the small business owner has many online marketing options available. However with so many options available, it can be overwhelming and many don't know where to start. Below I explain the six main options that are available. I'm not suggesting that you do all six, this would be too expensive and time consuming. It's better if you pick two to three of them and do them really well.

The new age of marketing is here and it is not in the pages of your local newspaper, the yellow pages or on radio, it’s on the internet. Your customers are steadily shifting their attention away from radio, television, and print media to online platforms. The average adult spends over five hours a day online, while most people own a smart-phone or internet connected device.