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Ongoing Maintenance for Your Website

Did you know that websites require ongoing maintenance? There are several tasks that should be completed regularly to keep your website in optimal shape.

 

Web Design Trends for 2015 businesses in Geelong should consider

As time goes by, web design continues to evolve—and 2015 will be no exception. Here are 6 design trends that should have a positive impact on web design for companies in Geelong in the coming year:

Quality Web Design Can Make the World of Difference

Your customers are not only using websites to find businesses, they are also using websites as a validation tool – to check professionalism of your business.

Think about it, if yours is a B2B business and someone gives you their card during at meeting or at an event: if their business interests you, what do you do when you get back to the office? You check out their website.

The new age of marketing is here and it is not in the pages of your local newspaper, the yellow pages or on radio, it’s on the internet. Your customers are steadily shifting their attention away from radio, television, and print media to online platforms. The average adult spends over five hours a day online, while most people own a smart-phone or internet connected device.

Did you know that the top three results that show up on a search engine’s first page get 90% of clicks? Those websites have used SEO to their absolute advantage.

What is SEO and why is it so important? SEO stands for Search Engine Optimisation. SEO is important because it helps your website climb to the top of popular search engines like Google, Yahoo, or Bing. There are many factors that can influence SEO; below is a review of the main ones that you should consider.

Responsive Website Design

Responsive websites are designed with every internet capable device in mind

Recent surveys show that people are increasingly moving away from browsing the internet on their desktop computers. Many users today now prefer to use their mobile phones and tablets for browsing, checking their email, and social networking at all times of the day and night.

Writing copy for your website

Understand how readers do and don’t read on the Internet

When reading on the internet an individual will read at a pace of 25% slower than material that has been printed. Internet content should be shortened to half that printed material.

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